The Willys MB Jeep earned its status during World War II in part because of its ruggedness, the ability to go anywhere and the simplicity of the vehicle. After the war it was not long before the vehicles were picked up and used by the public. The brand slowly grew into its internationally known name. A Canadian Chrysler Group is taking things to extreme by making the WWII Jeep a part of its foundation.
Bay King Chrysler in Hamilton, Ontario recently completed its new showroom, and the franchise really wanted to show its dedication to the Jeep brand. Jamie, one of the sales guys said the inspiration for the Jeep installation came from his brother, who became fascinated with a home that had a glass floor looking down into its wine cellar. The company already had the 1943 Willys MB to display, but it had originally planned to build a jungle gym around it for customers’ kids. Now, the classic is literally in the floor as customers enter.